Encyclopedia of Advertising: An Encyclopedia Containing More Than 1100 Entries Relating to Advertising, Marketing, Publishing, Law, Research, Public
Subtitle: : an encyclopedia containing more than 1100 entries relating to advertising, marketing, publishing, law, research, public relations, publicity and the graphic arts combined with valuable reference material in one conveniently alphabetized working manual for everyday use by advertisers, agencies, advertising practicioners, businessmen and students. An unmarked, clean and solid copy. Overseas customers please note that at 606 pages the book will attract additional postage..